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VITA
C. Whan Park
Born: November 3, 1944 633 19th Street
Married, 2 children Manhattan Beach, CA 90266 Home: 310-545-7713
University of Southern California Office: 213-740-7107
Marshall School of Business Email: choong@marshall.usc.edu
Department of Marketing
ACC Room 308D
Los Angeles, CA 90089
POSITIONS HELD
Robert E. Brooker University of Southern California
Professor of Marketing 2016-present
Joseph A. DeBell University of Southern California,
Professor of Marketing 1997-2016
Albert Wesley Frey Distinguished University of Pittsburgh, 1992-1997
Professor of Marketing
Distinguished Professor of Marketing University of Pittsburgh, 1985
Professor University of Pittsburgh,1983-85
Associate Professor University of Pittsburgh, 1979
Visiting Associate Professor U.C.L.A., 1978 (Fall) - 1979
Associate Professor School of Business,
University of Kansas, 1978-1979
Assistant Professor School of Business, University of Kansas
Appointed in August, 1974
EDUCATION
Graduated from Seoul National University (B.A. in German Language and Literature), 1967.
Graduated from University of Illinois (M.S. and Ph.D. in Business Administration, Majoring in Marketing), 1969-1974.
TEACHING
Major teaching interests:
1. Marketing Management
2. Consumer Behavior
3. Marketing Strategy
4. Promotion Strategy
Participated in Several Executive Development Programs.
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